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Categorized: Box-Office Wrap-Up

Weekend Box-Office: 'Puss in Boots' Has a Record-Breaking Drop to Beat Out 'Tower Heist'

COMMENTS

Dropping 3.1% is excellent no matter how you slice it

Brad Brevet
By:
Published: Sunday, November 6th 2011 at 10:04 AM
Puss in Boots scores big with a fantastic hold after many assumed a major winter storm spoiled its box-office potential last weekend while the week's newcomers stumble and trip over themselves to second and third place finishes.
Laremy predicted the #1 movie correctly 0 Weeks In A Row

Puss in Boots

Puss in Boots
Repeating at #1 is one thing, but a 3.1% drop (a post-holiday weekend record beating Twister's 10% drop) is a completely different story as Puss in Boots too home over $25 million on Saturday and Sunday after an estimated $7.7 million on Friday. That's significant, though what do you make of the fact 48% of the film's ticket sales came from inflated 3D ticket prices? (thanks to Box-Office Guru for that figure.)

What this doesn't tell us, however, is just how well the film will do overall. After two weeks in theaters Kung Fu Panda 2 was just over $100 million. Puss currently sits at $75.5. Of course, the holdover from it's first weekend is important as we must now wait to see how it performs this coming weekend where it, again, will not face another new children's film.

Puss needs to bank some big coin in the next two weeks as Happy Feet Two arrives on November 18, followed by Arthur Christmas and The Muppets on the 23rd.

It is proving very smart for Dreamworks to have opened a week early.

I feel I should also mention reader predictions from Thursday on this title as many of you thought Puss in Boots would do better than the $18.74 million Laremy predicted, and of the bunch Chris Etrata and Ian were very close with risky $30 million predictions. Nice work.

Weekend: $33 million (3.1% drop)
Cummulative Total: $75.5 million
RottenTomatoes Score: 81%
Laremy's rank: Laremy picked it to finish #3 and his prediction of $18.74 million was $14.26m off for a percentage error of 43.21%.
Laremy predicted $35.2 million and I think most were expecting around $30 million. So, when Tower Heist, which is budgeted at $85 million, comes in at $25 million, it just doesn't look too good as Universal's expectations seemed to continue to drop on this property.

Over the weekend I saw a B CinemaScore for the film, which is a score that tells me people thought it was "a'ight", but probably not something they would all be rushing out to recommend. I'll be interested to see how it holds up next weekend or will everyone be rushing to see Jack and Jill?

As far as reader predictions from Thursday go, John PT was the closest on this one with a $25.7 million prediction.

Weekend: $25 million / RottenTomatoes: 69%
Laremy's rank: Laremy picked it to finish #1 with $35.2 million, which is $10.2m off for a 40.8% error.
I thought this film was funny and if you are looking for a raunchy laugh then I'd say see it. Yet, even with inflated 3D ticket prices, H&K couldn't match the $14.9 million opening of its predecessor. As many people clearly aren't going to see movies in theaters nowadays as there were three years ago, making me wonder what these box-office numbers would look like without so many 3D tickets.

Predictions on this one ranged from $14.1 – $59.9 million, which means chriscarmichael was the only one that dared go low enough to take the prediction crown on this title.

Weekend: $13 million / RottenTomatoes: 72%
Laremy's rank: Laremy picked it to finish #2 with $21 million, which is $8m off for a 61.54% error.
Holding on with a 53% drop, Paranormal Activity 3 has now made $11 million more domestically than the second film and is now $12 million shy of the first installment's domestic cume. Will it be able to top the original's $107 million?
Weekend: $8.5 million (-53% drop) / Cume: $95.3 million / RottenTomatoes: 67%
Laremy's rank: Laremy picked it to finish #4 with $6.98 million, which is $1.52m off for a 17.88% error.
A 35.8% drop isn't too bad for this film. Granted, it's not any good and it only opened with $12 million, but you got to look for a win anywhere you can find it lately.
Weekend: $7.7 million (-35.8% drop) / Cume: $24.2 million / RottenTomatoes: 39%
Laremy's rank: Laremy picked it to finish #5 with $5.66 million, which is $2.04m off for a 26.49% error.
People continue to cut loose, but not too many of them.
Weekend: $4.5 million (-18.2% drop) / Cume: $44.8 million / RottenTomatoes: 71%
Laremy's rank: Laremy picked it to finish #6 with $2.81 million, which is $1.69m off for a 37.56% error.
It's over $108 million overseas. So that's something.
Weekend: $3.4 million (-27.7% drop) / Cume: $78.7 million / RottenTomatoes: 59%
Laremy's rank: Laremy picked it to finish #8 with $2.12 million, which is $1.28m off for a 37.65% error.
If you are a fan of Hunter S. Thompson or his writing then I think you should see this. Everyone else, forget it.
Weekend: $2.9 million (-43.1% drop) / Cume: $10.4 million / RottenTomatoes: 49%
Laremy's rank: Laremy picked it to finish #7 with $2.46 million, which is $0.44m off for a 15.17% error.
The Ides of March has dropped 32.1%, 31.7%, 42.2% and now 28.6% and yet it has only made $36.8 million. Word of mouth seems to be decent, but not enough people are seeing it to make much of a dent.
Weekend: $2 million (-28.6% drop) / Cume: $36.8 million / RottenTomatoes: 85%
Laremy's rank: Laremy picked it to finish #10 with $1.15 million, which is $0.85m off for a 42.5% error.
Considering its $19.5 million opening Moneyball has held on rather well, joining No Strings Attached, Limitless and Crazy, Stupid, Love as the four films to open under $20 million and crack the $70 million mark. Of these four, however, Crazy, Stupid, Love is the only one that cracked the $80 million mark and it doesn't look like Moneyball will get there.
Weekend: $1.9 million (-17.4% drop) / Cume: $70.3 million / RottenTomatoes: 95%
Laremy's rank: Not Ranked

Outside of the top ten, the big news isn't even domestic box-office news as The Adventures of Tintin continues its run overseas bringing its foreign cume to $125.3 million as it brought in $40.8 million this weekend. Meanwhile, domestically, Anonymous added 248 more theaters and brought in $1.2 million.

Next week's major releases include Immortals and Adam Sandler's Jack and Jill. Care to make an early wager on how each will do? Do you see Puss winning the weekend again?

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Showing 20 Comments

  1. Casper

    Here are movies that will finish number 1 next couple of weekends (I think ;)))))

    11.11. Immortals
    18.11. Twilight Saga: Breaking Dawn Part 1
    25.11. Twilight again
    02.12. Muppets
    09.12. New Year's Eve
    16.12. Sherlock Holmes: A Game of Shadows

    • Stiggy

      25/11/11 might go to Happy Feet 2 due to

      1. Breaking Dawn's frontloaded opening
      2. Family appeal
      3. The new 3D Daffy Duck short named Daffy's Rhapsody attached to Happy Feet 2. People might flock to Happy Feet 2 simply because of the new Daffy Duck cartoon.

    • i agree with you man,sherlock holmes to win at box office.
      high five bro

      Posted On November 6th, 2011 at 1:47 pm in reply to Casper.
  2. m1

    I think Immortals will bomb. Jack and Jill will probably be number one.

  3. John PT

    I was the only one who predicted a victory for PiB on Friday. It will repeat again next weekend.

  4. Winchester

    You can't argue with the Puss in Boots hold – surely that has to mean some good word of mouth? Even if the weather on the East Coast last weekend is assumed to take account of the lower than expected opening.

    Next weekend – Could be an interesting three way battle if Puss were to exhibit that kind of hold again, or even have a sub 20% one.

    Jack & Jill could contend, given Sandler can usually get people to part with around $30 plus million easily when he opens and plays in his wheelhouse. With this be the exception?

    Immortals has a long and dreadful advertising campaign to overcome to be in with a chance, unless it's hoping the 300 and Clash comparison's can draw people in. Haven't seen or heard any initial reviews but this can only go in one of two directions – hit or miss. I don't see this as being a film with an inbetween and if it DID cost in excess of $100 million it can't afford to be the former.

    Next weekend won't become clear til Friday for sure.

  5. Dan

    No Rum Diary review Brad? I only ask because it seems you implied you saw it

  6. Randy

    that jack and jill movie better bomb or else i have no faith in the taste of the movie going public. It looks so pathetic and just such a waste of time for people to spend money on. Adam Sandler and co. havent dished out a solid movie since … shit i cant even think of a movie .. lets go with Big Daddy, Maybe Funny People but even that didnt see good numbers because everyone complained about its length ( i personally enjoyed it)

  7. Stiggy

    Reguardless of what happens Stateside, Immortals will get it's ass kicked by Arthur Chrisytmas in Britain.

  8. i am dissapointed at harold and kumar.i am unhappy with puss in boots.

    here is my predicition:
    nov 11-immortals
    nov 18-twilight 4
    nov 25-twilight 4
    dec 2-the sitter
    dec 9-tinkor tailor soilder spy
    dec 16-sherlock holmes 2
    dec 23-tintin
    dec 30-the girl with the dragon tattoo
    jan 6-the girl with the dragon tatoo
    jan 13-mission impossible 4
    jan 20-underworld 4

  9. Ian

    Last weekend's snowstorm almost certainly accounts for that tiny drop for Puss in Boots, as the people in those big population centers who couldn't get out last weekend did this weekend. Next weekend it should see a more normal drop, though it will still likely drop less than 30%. I really have no good gauge on Immortals or Jack and Jill right now, though my gut says they'll both be around $30 million.

  10. RC

    I saw Harold and Kumar 2 times.Funniest film of this year.The hungover movies are highly overrated and i found the first one to be a bore fest.They make all this money and H&K getted stiffed.Tower Heist was funny,but the film had so many problems i give it a 4.That's it for me this year going to the movies.J Edager looks amazing i will wait until it's on dvd,same with The Immortals,TinTin,The Muppets SH,War Horse.MI4 looks Crappy with to much cgi.On to 2012.The Avenders is 2012 sorry I'm over Batman.I want something fresh and orignal.

  11. I'm a huge fan of Hunter S. Thompson and The Rum Diary is one of my all-time favourite novels, but I thought the movie was an absolute insult to the man and his work.

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