Joel Schumacher Finds Six for 'Twelve'
Fanboys forgot him after 'Batman & Robin' does Schumacher even stand a chance?
We haven't seen anything from Joel Schumacher since the disappointing The Number 23 in 2007. His thriller Creek at Lionsgate staring "Prison Break" co-star Dominic Purcell has bounced all over the release calendar and is still without a firm date set, which means it may find its way to DVD before you know it. But that isn't stopping him from lining up his next project, a filmed adaptation of the Nick McDonell novel, Twelve.
Variety reports Chace Crawford, Emma Roberts, Rory Culkin, Curtis "50 Cent" Jackson, Ellen Barkin and Kiefer Sutherland have joined the cast with production set to begin on April 20 in New York.
Jordan Melamed penned the script which is said to follow a high school dropout-turned-drug dealer. His lucrative life sours when the dealer's cousin is brutally murdered on an East Harlem playground and his best friend is arrested for the crime. McDonell wrote his novel when he was only 17, which depicted teenage drug use and decadence on the Upper East Side.
Unfortunately there is no word on which actor will be playing which character, but I would assume based on the listing Crawford (The Covenant) will be in the lead. This film will also mark a reunion for Sutherland and Schumacher as Kiefer starred as a bad vamp in Schumacher's The Lost Boys 22 years ago.
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Brad……… It's more than a "reunion of sorts'. This will be Kiefer's 5th film with Schumacher. The other four:
Lost Boys
Flatliners
A Time to Kill
Phone Booth
@maggienp: Yeah, not sure why I put "of sorts" in there, but I actually forgot about Phone Booth… still not sure what I really thought about that film, but A Time to Kill is one of my all-time favs.
TDGI: Hannover House Sets ""Twelve"" for July 2 USA Theatrical Launch-Mar 26, 2010 15:22:14 (ET)
LOS ANGELES, CA, Mar 26, 2010 (MARKETWIRE via COMTEX) — Following an enthusiastic reception from key theater chains at last week's ShoWest convention in Las Vegas, Hannover House, the film and video distribution division of Target Development Group, Inc. (PINKSHEETS: TDGI) http://www.HannoverHouse.com , has boldly set the national theatrical release date of director Joel Schumacher's teen thriller, "TWELVE" for Friday, July 2. The holiday weekend date slots the R-Rated "Twelve" against the PG-13 rated "Twilight Eclipse" and the "The Last Airbender" to provide movie goers with a true, alternative option.
"We had been considering both June 18 and July 16 as possible release dates," said Hannover C.E.O. Eric Parkinson. "But every weekend this summer will have two or more major new releases and finding the best opening was a challenge. Looking at the competitive release options, we felt that the edgier and slightly-older appeal of 'Twelve' would be a great alternative to the younger-skewing 'Eclipse' and 'Airbender' for the major, Fourth Of July holiday weekend. We're launching 'Twelve' on 250 screens, which enables us to target only the very best, high-traffic locations. Based on the results from the opening weekend launch, we will be in a terrific position expand the release and add markets throughout the summer," Parkinson concluded.
The release date and marketing strategy for "Twelve" was developed for Hannover House by theatrical distribution veteran Tom Ortenberg, whose previous positions as Distribution President for Lionsgate Films and The Weinstein Company resulted in many significant box office successes, including the summer 2009 release of "Inglorious Basterds."
The marketing campaign for "Twelve" will concentrate on young adults, 18 to 34 years old, with internet, social networking and other alternative media dominating over traditional advertising modes. Trailers, posters and standees at theaters will also be supported with Billboards, Radio and Television Advertising to build consumer awareness and demand.
"We expect a lot of traffic in theaters for the Fourth-Of-July holiday weekend," said Parkinson. "It's a great opportunity to expose 'Twelve' to millions of moviegoers, and in many cases, to capture overflow business. We embrace this bold strategy and anticipate favorable results."
"Twelve" is the newest feature film from legendary director Joel Schumacher, whose prior works have generated more than $1-billion in domestic box office ticket sales. The film was based on the best-selling novel by Nick McDonnell, and was produced by Charlie Corwin and Ted Field from a screenplay by Jordan Melamed. "Twelve" stars an impressive cast of beautiful talent, including Chace Crawford ("Gossip Girl"), Emma Roberts ("Valentine's Day"), Curtis '50-Cent' Jackson (Multi-platinum selling recording artist), Rory Culkin ("Lymelife"), Zoe Kravitz ("The Brave One"), Esti Ginzburg ("Sports Illustrated" model), Emily Meade ("My Soul To Take"), Ellen Barkin ("Oceans 13") and Kiefer Sutherland ("24") as narrator.
The film was the closing night feature at the 2010 Sundance Film Festival in January, and was an independent showcase title at last week's ShoWest convention in Las Vegas.
Other notable films from Joel Schumacher include "St. Elmo's Fire", "Flatliners", "The Lost Boys", "Batman Forever", "Batman and Robin", "A Time To Kill", "The Number 23", "The Client", "Phantom of the Opera", "Phone Booth" and seventeen more.