hot movie previews > Taken 2Anchorman: The Leg...The MasterThe Great GatsbyPassion
Categorized: Box-Office Oracle

Box-Office Oracle: Aug. 27 – Aug. 29, 2010

COMMENTS

We're taking The Last Exorcism, but we're open to counterarguments!

Laremy Legel
By:
Published: Thursday, August 26th 2010 at 5:04 PM
It's going to be a slow box office weekend, fantasy football drafts are in the air, and soon the leaves will start to turn. Pull up a chair and let's break down this weekend. You know, for the kids!
#1 movie predicted correctly: 1 Week In A Row
Does anyone else like Emily Rose comparisons here? I see this one doing okay because it's the first horror film in a good long while (no, Piranha 3-D is not horror, it's purposeful cheese) and it's against only holdovers.

I've heard from one source it was decent and from another that it wasn't good. So I'll assume it's somewhere in the middle and no one will complain too much. Plus, the budget had to have been under $30m, so they'll start making money back within a few weeks.

Yep, a pretty typical slow weekend, it's starting to feel like late April around here (Nightmare on Elm Street). The money has to go somewhere, right? I've got the top twelve at $100m cume, which would be low but historically apt.

Note: Avatar isn't getting enough theaters to make the top ten. Re-releases always seem to underwhelm.

Prediction: $22.12 million

A heist film that can only gain momentum. Another film I haven't seen, I really need to get back on the job, eh?
Prediction: $12.133 million
It won't win this weekend. But winning two in a row isn't too shabby.
Prediction: $9.768 million
It already feels like dregsville. Any word on whether Gilbert's new book (Committed) will be made into a film?
Prediction: $7.023 million
I laughed. How about you?
Prediction: $6.052 million
Spoof films generally eat pavement in weekend two. This will be no exception.
Prediction: $5.832 million
I heard it was a lot of fun, provided you were drinking or with good friends.
Prediction: $5.504 million
Staying in the top ten! And DiCaprio keeps getting richer.
Prediction: $5.068 million
Should end up a lot like First Sunday.
Prediction: $4.9 million
No thanks, we're all stocked up on bad premises around here!
Prediction: $4.736 million

How say you? Is my Last Exorcism number too high? Do you like Avatar to break on through again? Any takers for Takers? Comment now, or forever hold your peace!

Check out our new Box-Office charts here and
subscribe to our updated Box-Office RSS feed here
If you enjoyed this post, help us out and share it on Facebook, Twitter or Google.

Join the conversation!

There are 32 comments so far. Scroll down to share your thoughts.

Links from Other Sites You May Like

Showing 32 Comments

  1. Joker

    Actually laremy, fandango lists Avatar as a nationwide release.

  2. Colin

    "Staying in the top ten! And DiCaprio keeps getting richer."
    I'm willing to bet he wouldn't have much of a problem letting his tax break expire.

  3. m1

    The premise for 'The Switch' was GENIUS. I hear no one complaining about Y Tu Mama Tambien, Inglourious Basterds, Pulp Fiction, The Hangover, Juno, or The Full Monty, so could we PLEASE just get over it?

    • Just Myself

      Genius might be a stretch…. but it was a good film, a lot better than I expected it to be. I'm personally very glad I took a chance and saw that instead of Pirahna 3D.

      Posted On August 26th, 2010 at 5:54 pm in reply to m1.
  4. movieteen91

    I did not laugh.

    Also, I don't see The Last Exorcism making much more than $15 million this weekend. I think Expendables has enough lasting strength to battle Takers for the No. 2 spot.

  5. 1. The Last Exorcism – $21.2 million
    2. Takers – $14.6 million
    3. The Expendables – $10.15 million
    4. Avatar: Special Edition – $8.5 million
    5. Eat Pray Love – $7.35 million
    6. The Other Guys – $6.75 million
    7. Vampires Suck – $6.1 million
    8. Lottery Ticket – $5.33 million
    9. Nanny McPhee Returns – $5.32 million
    10. Inception – $4.9 million

  6. John-PT

    The Last Exorcism – 17.5M
    Takers – 13.0M
    Expendables – 9.5M
    Eat Pray Love – 8.0M
    The Other Guys – 6.1M

  7. Feedback

    1. The Last Exorcism…… 15.8 million
    2. Takers…………………………. 10.7 million
    3. The Expendables………….. 9.1 million
    4. Avatar: Special Edition………… 8.3 million
    5. Eat Pray Love…………….. 6.9 million
    6. The Other Guys……………. 5.7 million
    7. Nanny McPhee Returns….. 5.5 million
    8. Inception…………………… 5.0 million
    9. Vampires Suck…………. 4.6 million
    10. Piranha 3D………………. 4.2 million

    • I think its a grave mistake to leave out Nanny McPhee returns.
    Its Monday, Tuesday and Wednesday intake has consistently kept it at #4.

    • Piranha 3D needs a bigger drop because Avatar is going to steal all those wonderful 3d screens. Why? Because theaters trust Avatar unlike this cheesy horror remake.

    • Lottery Ticket and The Switch are going to drop considerably more than that. They're going off the charts. I'd say Lottery Ticket does a 4 million while The Switch goes for a 3.8

    11. Lottery Ticket…………….. 4 million
    12. The Switch………………… 3.8 million

  8. Topy

    Laremy had nothing much to say today, huh. One sentence per film. :-)

    BTW: I see Avatar grossing 3.2M

  9. Ian

    1. The Last Exorcism, $25 million. I think the Emily Rose comparisons are apt here, especially since there hasn't been a horror film in quite a while.

    2. Takers, $8.8 million. I think this will bomb brutally. As in The Losers or Armored bad.

    3. The Expendables, $8.4 million. Another 50% drop, like clockwork. I'd like to see Van Damme and Seagal in the sequel, and maybe Arnie with an actual role, if he's no longer governating by then.

    4. Eat Pray Love, $6.6 million.

    5. The Other Guys, $5.5 million.

    6. Inception, $5.4 million. This should gain a couple spots from last weekend. Anyone think this might hold even better over the next couple weekends? The Dark Knight was still rolling along at #3 until like mid-September. Of course it faced virtually no competition whatsoever. But maybe people will say, "Well, there's nothing else out, let's just see Inception again." I know that's my plan this weekend.

    7. Vampires Suck, $4.8 million.

    8. Lottery Ticket, %4.2 million.

    8. Nanny McPhee Returns, 4.2 million.

    8. The Switch, $4.2 million. That's right, I've got a three-way tie for 8-10. Shows you how close some of last weekend's numbers were, and/or how little I care to put any kind of detailed analysis into such bad movies. For the record, I've got Piranha at $3.5 million.

    Of course Avatar is the wildest card this weekend. By most accounts it will need somewhere around a $6,000 PTA to crack the top ten. I'm saying it doesn't get there, but wouldn't be that surprised to see it get up to even $10,000, which would be good for a fourth place finish.

  10. I have Avatar at $5.8 million. I think I have seen more television advertisements for Avatar than for Last Exorcism, but it appears Last Exorcism will do around $16-18 million.

  11. John-PT

    Avatar will do between 1.5M-12.5M

  12. NackAttack

    Avatar's business this weekend will likely come only from repeat business. I mean, let's face it. If you haven't seen Avatar by now, you clearly don't want to see it. And 10 extra minutes will probably do little to change your mind. I think it can pull in $4M max.

    I think Exorcism will do around 14.5M

  13. Jay Beezy

    Lottery Ticket has been losing a lot of steam since opening weekend. I think The Switch will top it this weekend.

  14. JP

    Really? People are glad they saw The Switch over Piranha? I like Jason Bateman and Jeff Goldblum but the film is very average. Piranha is no master piece but at least its a hell of a lot fun. As for this weekend… 1. The Last Exorcism. 18.2m. 2. Takers. 11.8m. 3. The Expendables. 9.4m. 4. Eat Pray Love. 6.7m. 5. The Other Guys. 5.8m. 6. Vampires Suck. 5.6m. 7. Piranha 3D. 5.2m. 8. Inception. 5m. 9. The Switch. 4.8m. 10. Lottery Ticket. 4.8m.

  15. Vince (Not Vance)

    According to BoxOfficeMojo's twitter feed, The Last Exorcism cost a whopping $1.8 million to make.

    Just $1.8 million. Granted, that probably doesn't include prints, advertising, viral marketing, and all the other stuff that takes the film to make it to the big screen, but that means that "Exorcism" will make probably 3x its budget back on Friday alone.

    Personally, I think that it'll be #1 with a fairly solid $26 million, give or take $3 million. Everything else I don't really care about enough to predict. Takers will bomb, Avatar will probably make less than double digits (but could surprise)…is it award season yet?

  16. "Takers" looks like it could be fun, though I'll probably end up making an art house trip to see "Animal Kingdom."

  17. JM

    I'm going to say $18.5mil for The Last Exorcism.

    As for Takers, it's getting $8.0mil at best. This looks to fail like "The Losers," only worse.

    Avatar re-release… hmm, I'm not sure. If I match up BOM polls with the polls for the Toy Story/Toy Story 2 3D rerelease, my formula brings it to about $7.0mil. That's over $8600 PTA, which seems too high. TDK, upon rerelease, got $1907 PTA from 350 theaters, but its rerelease wasn't as widely advertised, and the hoopla around its excellent IMAX usage is nowhere near as big as the hoopla around Avatar's excellent 3D usage. Also, Avatar's barebones DVD release in April won't be nearly as satisfying for fans as TDK's December DVD release just two months before its theatrical rerelease. So what's the verdict? Will people, tired of bad 3D, give good 3D one more shot? Or will they just ignore it and wait until the big DVD release in November? I'll fall between the two, but leans towards the latter. $5000 PTA for a $4.1mil weekend total.

  18. wrongturn687

    As much as I hate saying this I wouldn't be suprised if Takers brokeout. This movie has been building quite a bit of buzz over the last couple of weeks especially on the radio and everybody at my school seriously wants to see it. I mean look at that cast. Tween and teen girls are going to go batshit over it.

  19. wrongturn687

    The Last Exorcism – 22.5M
    Takers – 18.2M
    Expendables – 9.5M
    Eat Pray Love – 7.8M
    The Other Guys – 6.5M

  20. Chuck Bartowski

    1. TAKERS – $24.3 million
    2. EXORCISM YAWN – $13.6 million
    3. EXPENDABLES – $9.9 million
    4. OTHER GUYS – $7.1 million
    5. EAT PRAY DIE – $6.4 million

    there ya go. i'm not seeing anything this weekend. we are in the dead weeks for a while, friends.

    have a relaxed weekend everyone! :)

  21. DamienB

    Here are my calls!

    1: Takers – $15.4 million
    2. Last Exorcist – $13.8 million
    3. Expendables – $9.6 million
    4. Other Guys – $7.4 million
    5. Eat Pray Love – $6.6 million

  22. Winchester

    I'm only going to do a top 5 I think because there's still so little worth bothering about in the charts really.

    1 – The Last Excorcism: $17.9 million. No major horror has been out for a while so it may drag in folks looking for a little bit of the frights.

    2 – Takers: $12 million. I think this year has not been kind to most action film contenders and most have fallen. I wouldn't think this heist variation will be able to substantially reverse that trend, especially with little in the way of real star power in it.

    3 – The Expendables: $9.9 million. In the face of little major competition it might hold a little better. I don't think so, but it might.

    4 – The Other Guys: $6.5 million. At least it will trundle past $100 million before it finishes up. Walhberg hasn't had one of those for 7 years, so it'll be good for something on his CV.

    5 – Eat Pray Love: $5.9 million. Not seen it, but it seems to be losing the battle in comparison to Julie & Julia in terms of heavier weekend drops. Might get to about $70 million by the time it's done.

  23. Joker

    1. The Last Excorcism
    2. Avatar: Special Edition
    3. Takers
    4. The Expendables
    5. The Other Guys
    6. Eat, Pray, Love
    7. Vampires Suck
    8. Piranha 3D
    9. Lottery Ticket
    10. Nanny McPhee Returns
    11. Inception
    12. The Switch

  24. chris_sc77

    1.The Last Exorcism – $16.8
    2.Takers – $13.2
    3.The Expendables – $9.2
    4. AVatar : Special Edition – $7.5 Million
    5.Vampires Suck – $6.7
    6.Lottery Ticket – $5.9
    7.The Other Guys – $5.7
    8.Piranha 3D – $5.5
    9.Inception – $5.2
    10.Nanny McPhee Returns – $4.9

  25. CLux

    I thought Centurion came out this week? why no prediction

  26. mfan

    I'm not so sure the top 12 can muster $100 million this weekend. People have too many other options these days. I'll say $85 million.

    The Expendables reportedly pulled in $10.7 million opening weekend in China, more than any hollywood film except Avatar. Nostalgia plus Jet Li seems to be working.

~ PLEASE NOTE ~
If, in any way, your comment is an attack on the author of this post or a previous commenter, your comment will be deleted without question.

Add a New Comment

~ Movie Stills ~

The Dark Knight Rises
1 new still is now available
The Great Gatsby
1 new still is now available

~ Trailers & Clips ~

Cannes Trailer
Trailer
Trailer
Cannes Trailer
Clip - "#1"
Trailer
Teaser Trailer
Teaser